Free business support from Britvic
Sensational Drinks, the free business support trade programme from Britvic, is re-launching this month with a new look digital platform designed to help independent operators save time, reduce costs and build sales with exciting brand new features.
Designed by customers and championed by Britvic, the unique platform (originally set up to support businesses with information ahead of the Soft Drinks Industry Levy) offers independent operators a range of great support in one place, with new features rolling out across the summer including:
- Promotional support and free case offers throughout the year
- Free sample taster packs across Britvic’s most iconic brands with a ‘try before you buy’ principle
- Marketing advice articles for pubs and bars across a range of different topics including how to use social media effectively, and getting your venue summer ready
- Menuology advice to ensure operators are getting the most out of their food and drink menus
- Best practice guidance for building the perfect food and drink range, plus, food and drink pairing tools and the latest trends
- New inspirational drinks recipes and recipe videos from leading mixologists
- Food & Drink menu maker tool which will go live later in 2019
Florence Brain, Britvic's channel operations director, out-of-home, said: "Having spent significant time with independent customers, we know that it’s not always easy to get access to the right support, tools and insight that will help them to stay ahead of the competition. With the Sensational Drinks platform we aim to make it a lot easier for them to get in contact with Britvic and directly gain access to the support they need, across all product categories, instantly and in one place. We are looking to continually evolve the site for independent customers by bringing new exclusive support, promotion, advice and services to help grow and develop their business.”
Pre-filled, refillable water bottle from Bottle Up
Dutch-based brand Bottle Up will launch in the UK with its pre-filled, reusable, BPA free, plant-based water bottles.
The brand, founded by three Amsterdam-based friends, aims to aid the widespread international single-use plastic crisis by stocking Bottle Up in popular tourist destinations across Europe, starting with London this summer.
Taking on board the environmental implication of water bottle distribution (production and transportation of the demand for bottled water uses the equivalent of 160 million barrels of oil per year), the ‘London’ bottle is made in England and filled with English spring water. The water is provided by Elmhurst spring in Staffordshire, and the sugar cane bottles are made in Wolverhampton. 5p from every bottle sold is donated to a charity working to ensure everyone can enjoy clean water, decent toilets and safe hygiene. The first charity Bottle Up will work with will be Charity: Water.
The London bottles will be available in a Stone Blue and Indian Red tone, as well as a general Water bottle in Beau Blue. Wholesale price starts from £1 with a RRP starting from £2.49.
Blue Goose Coffee's new plastic free capsules
Blue Goose Coffee has launched a range of plastic-free Nespresso® compatible eco coffee capsules, in a range of speciality, single-origin and organic coffees.
Varieties available include Ethiopian Yirgacheffe, organic Peruvian and the UK’s only Swiss Water Decaf capsule, filled with organic coffee from Honduras.
Co-founder Lex Thornely said: “We wanted to prove just how good capsule coffee could and should taste without compromising on our ethical approach to business. So we naturally selected speciality grade coffees for which we pay our growers a premium beyond the Fairtrade Minimum Price”, said Lex Thornely.
Lex continued: “By sourcing the highest quality speciality coffee over commodity-grade coffee, our customers get the very best tasting coffee while our farmers earn greater income to re-invest into their livelihoods, ensuring their families, workers and local communities can thrive long into the future.”
Blue Goose Coffee’s GM-free compostable coffee pods are also produced using renewable energy and packaged in sustainably sourced, recyclable cardboard printed using vegetable inks.
Fentimans adds Tropical Soda to mixer range
Fentimans has added a new mixer to its range, Tropical Soda, a sweet, pineapple flavoured drink balanced with spicy, savoury cardamom notes, developed specifically as an accompaniment for rum.
According to CGA data the rum category has grown by 37% in the last four years, driven by premium top-line golden and dark rum variants. The popularity of rum has increased amongst millennials with 80% now enjoying the spirit on a regular basis.
Mallorcan Tonic Water from Franklin & Sons
The Mallorcan Tonic Water blends lemon, lime, grapefruit, rosemary and thyme with spring water, British sugar beet and quinine-rich natural cinchona bark extract.
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