Lavazza Professional launches revolutionary recyclable cup
In a step to reduce plastic waste and the number of cups sent to landfill, Lavazza Professional has launched the new KLIX Eco Cup™, a breakthrough in in-cup vending, as it is biodegradable and recyclable with normal paper waste.
Offered as a sustainable vending solution for the workplace, the new KLIX Eco Cup™ will be available in KLIX® vending machines from February 2020, serving a wide range of popular hot drinks brands, with many more to come throughout the year.
Ashley Weller, UK Market Director Lavazza Professional UK, explained “Calls for a reduction in single-use plastic for food and drink containers increased our commitment to offering our customers and consumers a revolutionary solution to meet their needs: KLIX Eco Cup™ marks another step forward in our mission to deliver the most sustainable drinks vending solutions in the world. One of the greatest challenges was developing a cup that meets our high expectations for quality and recyclability whilst ensuring consumers enjoy a great taste experience.”
Lavazza Professional’s range of KLIX® machines lead the workplace drinks market with sustainability features such as low energy and standby modes, efficient boiler systems, heating just enough water at precisely the right temperature and all manufactured in our own ISO 14001-certified UK factory. Completely dedicated to the workplace, and now with the new KLIX Eco Cup™, Lavazza Professional offers a truly sustainable, hassle-free vending system.
Ashley Weller adds “We have always been passionate about making a positive difference that goes far beyond our own business and supports our customers on their own individual sustainability journeys. We are therefore pioneering a breakthrough sustainable solution in the vending world. Our commitment is clear but we hope that other businesses will also increasingly play an active role, because strength is in numbers. We encourage the big players in the market to explore similar solutions in order to boost the rate of recycling for this type of cup”.
For more information on stands and sponsorship at European Coffee, Tea & Soft Drink Expo 2020, which will take place at London’s Olympia on 19 and 20 May, contact John Blackley on +44 (0) 203 668 9809 or email firstname.lastname@example.org